Customer Strategy is a thought-leadership magazine designed to help set the agenda for directors and senior managers committed to realising effective customer service delivery as a key differentiator for their businesses.

The recognition that all senior roles within an organisation should be ‘customer focused’ means that Customer Strategy is relevant and a must read for those that have an involvement in their company’s customer service strategies.

Circulation

Average Net Circulation: 10,171 (January – June 2007)
Controlled Requested Circulation: 83%
Year One Verified Readers:  84%

Customer Strategy is an official journal of the Institute of Customer Service and The Society of Consumer Affairs Professionals in Business (SOCAP). Every issue is distributed to a list of members provided by these organisations.

Download the Customer Strategy (formerly Customer Management) ABC Standard Certificate of Circulation

Source: The Audit Bureau of Circulations (ABC)

Readership

Customer Strategy is read senior decision makers across all key verticals from the following job functions:

- Customer Service / Experience  - CRM
- Call Centre  - Marketing
- Sales / Business Development  - HR
- Operations  - IT

Source: Publisher’s Statement

To book discuss how Customer Strategy can help you meet your marketing objectives, please contact Simon Thorpe.